Mick Jagger Remembered

 

The  Trials and Tribulations of Australian Wine Game

There is little doubt that the Australian wine-grower has had a tough time of it lately. If it`s not climate change playing havoc with the ripening cycles and rain fall averages, it`s the strength of the Aussie dollar relative to the US dollar – totally devastating the export value of the average bottle of good old Barossa shiraz…

There is however another aspect to the trials and tribulations of the industry which is becoming more and more apparent – brand Australia is no longer the coolest kid on the wine block with the groovy sneakers and matching i-phone.

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